Tuesday, August 28, 2012

What to do with your Facebook ‘5000’.



‘5000’ is the limited amount of friends you can have on Facebook before you go on to open a celeb page for yourself where you can have unlimited likes. 


Your Facebook ‘5000’ are like your tribe members.  
They consist more of your friends and true fans. Most of them actually went out of their way to look for you especially when you were still coming up. They searched for you on Facebook so they could ask to be your friend.  


They are your initial, original and first crowd.  


You shouldn’t ignore them.  Also remember that though twitter seems to be the ‘hot stuff’ right now but it’s more of a PR tool while Facebook is more about building relationships and getting connected.  So if you want to start building fan relationships, you better start face-ing your book
 

1.      Collect their email addresses. Yahoo has a way whereby you could collect email addresses of your facebook contacts directly from your facebook page.   

What to do with this email addresses?

Send them latest news and developments about you. You could compile this in a simple newsletter. Send them links of website where you are been featured and talked about so they could follow up.  


2.     Say happy birthday: Whenever you are on Facebook and you find out on the home page that there is a list of your friends who it’s their birthday, do not hesitate to send them a ‘Happy Birthday’ message by writing on their wall. Facebook has made things easy and you don’t have to go visit each celebrant’s wall, you could easily type and send a birthday message from your home page. It doesn’t hurt nor will it take much time to say ‘happy birthday’. Better still, you could send a special birthday card, birthday song or just a song of yours to their email addresses.


3.     Chat when you can: I believe you should create some time (depending on how busy you are) in the week to chat one on one with your fans. This is about building a fan-artist relationship. This would really go a long way, for word would spread about how humble and sweet they think you are. And you know word of mouth publicity is strong publicity. 


4.     Reply all necessary messages: Always check your Facebook message thread. Who knows? You might have a message that could help lift your career forward. You are also on Facebook for connections, so get connected. Try to reply fan message whether it’s about enquiries or just complimentary, two to three lines are enough. You could even get ideas about how best to please your fans right from them -via their messages. 


5.     Don’t ignore the writings on the wall. I mean don't ignore wall posts and comments. You could at least ‘like’ them. 


6.     Link them to your other active social media accounts (like twitter, Linked in, Pinterest, Tumblr) and your own website.


7.     Do not relegate them, always give them info and let them be a part of every promo and action that go on in your music career- for we have not all moved to twitter. Face book still has its millions of faithful.


If you are a new music artiste and do not have a crazy busy schedule just yet, this shouldn’t be impossible for you to do.  You have to create time for this. Busy running around cooking music and distributing them are not the only key activities to pushing your music career forward.  What about a growing fanbase to whom the success of the music highly depends on?  It is easy.  You can create a work schedule and build in a ‘fan time’ into this schedule.  Also if you are not the social media type or you are extremely busy, then you can employ the services of a music marketing company like Entertainment Ideaz (Click).  We would help you manage your social networks and with other relevant music marketing necessities. 


You have to learn to socialize, at least communicate. You can’t be into entertainment and say you are too shy to relate with people or you don t want to talk to people you don’t know.


Entertainment Ideaz, is the mother company of ‘Talentz Bank’. Do visit our website here.

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