Love
or hate her, Goldie is very well recognized not only in the Nigerian music industry
but also all over Africa. The golden diva has managed to carve a niche for
herself. The Goldie b rand is one that has grown over the years. It has been
through lots of criticism from music critics and even the music market itself,
yet Goldie thrives.
Here are a few ‘goldie’ rules that one can apply to move
from obscurity to recognition.
DECIDE
AND START: Be determined. Are you ready?
When
Goldie came on the scene in the early 2000s she seemed so determined and ready
to go. We were like is she for real? A lot sneered at her singing, her dancing,
and even her long eyelashes and gold hair; thinking ‘will she last?’
GET
ATTENTION: And yes she got attention-whether people liked what they heard/saw or
not.
Be
known. Be noticed- whatever you do. She
was known for something even though she initially didn’t get a high acceptance
rate.
BELIEVE! Believe in yourself. Be confident. Do not
hesitate to serve what you cook. Goldie seriously believed in herself and what
she had for the music market. She kept on going back to the studio to improve
on her music and to find better ways to present them to the public. She had
made up her mind to do music and there was no turning back.
Believe
in your craft – in the little that you have and make the most of it. Goldie has
always tried in her own way to make the most of the talent she had.
Goldie
is not the most talented music artiste but she has always believed in what she
has to offer and she does not hesitate to offer it.
COLLABORATE
Work
with the best to give the best. Get the best hands on board. The best does not
necessarily mean the most expensive. In other terms this actually means ‘don’t
settle for less/ cheap/ no good’
Goldie
has always worked with the best hands whether music producer or music video
director. We can tell from her new ‘work’ that what has been churned out is a
product of a team of people- professionals to be precise.
IMPROVE
and add value to yourself and your music. Clean up; if possible re-brand and
rearrange.
Goldie
eventually had a better come back. She came back with better looks, better and
more appealing songs, more attractive persona, better fan relationship and many
more.
FOCUS
ON YOUR FANS- you know you are in business for them. Understand your fans and
what they want. Goldie has tried in as many ways she could to show that she
loves her fans and to prove that she does her music to please them.
Go the extra mile to
please your fans. Goldie always goes the extra mile to make things happen in
her music career. Take for example her performances (whether on stage or her
music videos).
Give your fans the best
As
explained above, Goldie works with the best because she wants the best outcome
so her fans can get the best.
Value your fans- one
fan is like one customer. In business, one customer does matter and this
customer is king. We have often times seen her show that each and every one of
her many fans matter to her.
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