Your music is your number one product/service to the music
loving public. You put it out so it can be liked, accepted and bought. This is
why you have to put into consideration the end user of the song that you put
out.
I have heard a couple of songs by some upcoming acts and I
just wonder if they realise that it’s human beings who would listen to this
sh*t (pardon me). I say this because of
the lack of seriousness, low quality and crappiness that is being manifested in
this showcase of talent (?).
I listened to a couple of successful songs and that have
been tagged ‘hit songs’, and here are a few common factors I found with them.
They are:
Sound: A potential hit
song is good to hear. You hear a line
you want to listen some more. It
captures the attention of the listener.
It could go further to being
irresistible and very distracting. ‘Utopia’
is when your song makes the listener cringe.
All these are based on a good production work, fine
arrangement and more.
Communicate: At least say something.
Better still, pass across a message. When there is communication, you
will definitely get a response- whether good or bad. If bad, at least you are being noticed.
Clarity: On one hand
listeners can hear in their minds what you are communicating to them and on the
other hand they can actually hear what you sing with their ears. A lot of upcoming artistes are used to going
into the studio to download some gibberish stuff and expecting some rich
marketer to come and buy their jargons. Pweez, marketers are not smiling. They want
songs that the people are loving and responding to.
Connection with fans: Consider
your fans when you record or do your song. Remember the song you sing is for
human beings to listen to, so remember to relate with them. You could involve them. I noticed some hit
songs are ‘sing along’ songs. Listeners
are more prone to keep for long songs they can relate with.
Sing: Do actually sing <If you are a singer>. It’s a song,
isn’t it? And if you are a rapper, do
rap. Do it like its being done or do it even
better.
You: There’s nothing more
that music lovers would want on your song than ‘you’. They don’t want another 2face, but you. They would prefer an original than an
imitation. They would like a unique new
sound. So, be you. Sing you into the song. Let
feel them you in the song. Infuse your
style. Show your style. Reveal the stuff
you are made of. Do not hesitate to show
your uniqueness. People want different
and unusual.
Delivery
Deliver right. How you deliver your song will put a good
finishing to this potential hit song of yours. People might just end up liking how you sang
the song and not just that it has a message or a hot sound.
talentzbank@yahoo.com
Thank you for reading.
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